Copy
Up top the button says "Get started -", arrow rendered as a stray hyphen, while the hero offers "Check my AI visibility": two names, one action.
Free website roast
Paste your URL. In about 30 seconds you'll see the 3 spots on your homepage that are costing you customers, each pinned to your real screenshot.
CopyA headline about not having time to run marketing could sell a nap, a consultant, or a spreadsheet.
UX frictionThe only button up top says "Log in" — a door with no welcome mat for the people who've never been inside.
CopyYour opening paragraph is one sentence holding down seven jobs and ending somewhere near Reddit.
Roasts of sites people submitted and chose to share.
Copy
Up top the button says "Get started -", arrow rendered as a stray hyphen, while the hero offers "Check my AI visibility": two names, one action.
Trust
Pricing is a tiny word hiding in the top corner while the hero asks for your name first.
We roast ourselves too
UX friction
2 fixed, 1 in progressThree CTAs, three different names: "Roast my site", "Roast my site, free", and "Roast it".
Every roast starts free. You see your result first, then decide.
$0
No signup. About 30 seconds.
See how bad it really is.
Most popular
$9
One time. No subscription.
Not useful? Full refund, no questions.
The complete teardown, as a PDF in your inbox.
Inside the $9 report
Want it fixed for you? Roast + Fix, from $149.Request a quote →
We load your real homepage in a browser. About 30 seconds.
Pinned to the exact spots, plus a shareable card.
$9 once: score out of 10, your #1 money leak, the full PDF.

Nick Levy @nix7251
Software developer in South Florida, building apps for businesses since 2011.
I build websites for small businesses and kept seeing the same five mistakes. Roastly is the honest second opinion I wish my clients got before launch.
Three specific one-liner critiques pinned to your real homepage, a live screenshot, and a shareable roast card. No signup and no credit card.
A structured teardown as a downloadable PDF: first impressions, UX friction, mobile experience, copy critique, visual design, the one money leak to fix first, and an overall score out of 10.
Not useful? Full refund, no questions. Email us within 14 days of purchase and we'll refund the $9. See the refund policy for the details.
No. Roasts are private by default. A roast only appears in the public gallery if the person who ran it switches that on, and then only the screenshot, the three findings and the domain are shown, never your email. If it's your site and you'd like it removed, email us and we'll take it down. No reason needed.
Not especially. But every joke points at a real, fixable problem. Brutally honest, genuinely useful.
Everything in the Full Roast plus a scoped redesign proposal, reviewed by a real human before any quote goes out. It starts from $149 and ends in a short request form rather than instant checkout. If you've already bought the $9 Full Roast for that site, the $9 comes off your quote. We only quote work we can actually do, so if your site is on a platform we can't work on, we'll say so plainly.
Any public homepage. Pages behind a login, and sites that block automated browsers, can't be captured.
Thirty seconds, one URL, three uncomfortable truths. Free.